“UX” stands for “user experience”, and a blogger over at Mashable talks about 10 Most Common Misconceptions About User Experience Design.

The article does cover some good ground on the whole subject of interface – whoops – experience design, and is worth a look just for the thought it provokes. I like #4: It’s not “just about usability”. No, it actually has to do something worthwhile, is the point that needs emphasizing.

While I agree that experience design is important, and there are designs that are better than others, I have noticed in the past few years amongst the professionals with “nebulous titles” (see #9) is that they try to hard to justify their profession and end up over-thinking the whole thing. The best intentions and all that, you know. But have you ever seen something designed by a committee? Say, a government committee? Then you know what I’m talking about.

It’s good to be aware of the need to design the user experience, but at some point we also need to quit making up six-syllable words, get out of our academic ivory towers, and just say “It’s a button and a menu! Leave it alone!”